Monday, April 12, 2021

The Importance of Social Media Measurement and Evaluation

In class over the past several weeks, we talked about how being creative on demand is difficult and creating content for a social media account isn't as easy as it seems. Last week, you created a branded image for your blog and explained your creative process. 


Gif courtesy of Giphy


This week we are talking about measurement and budgets. So now, we have a pretty complete picture of what professionals in social media do - it's a little bit of writing, it's a little bit of creativity, and it's also a little bit of math (shocking!) For your blog post this week, give me a little bit of feedback (oh hey, it's an evaluation...)
  • What have your favorite topics been so far? 
  • What's been the most boring topic to cover?
  • How do you think you'll be able to apply what you've been learning so far to the real world?
  • Is there anything you thought you'd learn in class that we haven't covered yet?
I plan to take tips from your posts this week to help tweak the class for future students, so be honest in your responses. And don't forget: Blog posts are due by end of day Friday.

Gif courtesy of GIPHY Studios

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